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Jublia Ends Q1 of 2021 with a Bang! The Tremendous Success of International Sourcing Week 2021 Showcases Jublia as the Industry Leaders in Business Matching

Virtual Event Case Study: HKTDC International Sourcing Show 2021 | ONLINE
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April 22, 2021

Article actual date: Apr 22, 2021

Having already established a strong track record in partnering with the Hong Kong Trade Development Council (HKTDC), Jublia once again set the gold-standard in business matching for the International Sourcing Week. Following the monumental success of the Summer and Autumn editions of the sourcing show, HKTDC placed their trust in Jublia’s state-of-the-art solutions to power the International Sourcing Show. With a resounding positive response from a multinational turnout, it is safe to say that we not only rose to the occasion, but far exceeded expectations.

The online section of the show ran from 17 March to 31 March while the offline segment is slated to begin on 26 July and conclude on 29 July. This dual virtual-physical format allows businesses to ease into a digital-focused sourcing model under the “new” normal, enabling them to harness the potential of online platforms while retaining the benefits of face-to-face interaction.

The International Sourcing Show integrated seven HKTDC trade fairs which covered industries such as home textiles, houseware, baby products, fashion and gifts. With Jublia’s globally-renowned matchmaking solutions at the heart of the event, buyers and suppliers were treated to an exceptional trade fair experience.


Click2Match: A Proven Recipe for Success

Jublia’s involvement in the International Sourcing Week 2021 solidified an already blossoming partnership between Jublia and the HKTDC. Jublia endeavoured to provide only the best to make certain that this relationship continues to flourish. We do not spare any resources when it comes to our partnerships; our dedicated team works deeply with each organiser client to set them up for success!

As in the previous sourcing shows, Jublia’s Match 360° Virtual solution formed the cornerstone of meaningful business connections. With Jublia’s capabilities proven to be a winning recipe, HKTDC once again utilised Click2Match, an artificial intelligence-powered online business matching platform which boasts a list of business-driven features such as video conferencing, smart scheduling as well as product showcase.

Thanks to the robust and intuitive nature of Click2Match, we are proud to share that the International Sourcing Show achieved the following figures:

  • Over 67% of user respondents indicated a positive response, revealing that attendees are highly likely to recommend the event to their industry peers. A huge win for HKTDC!
  • More than 80,000 meeting requests were made, with over 65% of users rating their meeting experience a minimum 4 out of 5 stars — testament to our smooth and seamless meetings platform!
  • The online event generated over 145,000 match visits as well as over 554,000 profile views. With company and product information right at your fingertips, finding the perfect buyer or supplier has never been easier!

The star of the show was undeniably Jublia’s 1-to-1 video meetings. With the pandemic still posing as a barrier for face-to-face meetings, video meetings have become a permanent fixture at events. Jublia’s highly secure in-house 1-to-1 video meetings feature served as the focal point of business discussions and was pivotal in engaging the sourcing community.

The team at Jublia is always committed towards delivering excellence and we are extremely grateful to have received stellar feedback from users!

We are very satisfied with the Click2Match service which allowed us to arrange video meetings as frequently as we liked without any time conflicts.

– Fashion Hometex Co Ltd, Thailand

The meeting platform has worked very well and the guidance from the HKTDC’s staff has been great. I have established contacts with three to four very promising and new suppliers via the Click2Match platform.

– DWD Concepts GmbH, Germany

The Click2Match platform is very useful and user-friendly. By using its search engine, we can find target buyers and set up video meetings easily.

– Bossini International Holdings Limited, Hong Kong

The HKTDC’s Click2Match provides a very useful and user-friendly platform for us to communicate with new suppliers.

– Electroservice LLC, Russia

The Click2Match platform also makes it easier for us to find potential buyers relevant to our business. We had virtual meetings with more than eight buyers mostly from the EU and Southeast Asia.

– BNSoft Inc., Korea

Curated Agenda Sessions: One of the Best Tools for Audience Engagement

By now, industry professionals would be aware that engagement is the name of the game. The shift to virtual has in fact intensified the challenge of capturing and sustaining audience attention, prompting organisers to refine their strategies.

The Agenda sessions interface on our Match 360° Virtual platform overcomes the engagement hurdle by ensuring that keynotes, webinars and seminars are clearly organised and easily accessible.

Over the course of the event, the Agenda sessions generated over 47,000 session views! With just a single click of a button, users in attendance at the International Sourcing Show were able to gain access to valuable insights on topics surrounding the global trade industry such as end-to-end e-commerce solutions, sustainability profiling and digital future proofing. Graced by a number of distinguished speakers from market-leading companies such as AEON, Alibaba Group and Zalora, the online fair was truly a not-to-be-missed spectacle.

Speak to Us!

The tremendous success of the International Sourcing Show 2021 | ONLINE along with the previous Summer and Autumn shows has highlighted the power of Jublia’s solutions in creating meaningful business opportunities. Jublia’s partnership with the Hong Kong Trade Development Council has paid great dividends and we are eternally grateful to have been chosen as the number one technology provider.

If you would like to engage in a similarly fruitful and mutually beneficial partnership with us, drop us a note at info@jublia.com or reach out to anyone you know at Jublia. Our solutions transcend multiple industries and geographical boundaries — we are committed to supporting your event in every way possible. Here’s to another strong and prosperous business quarter ahead!

Written By :
Cheryl Loh
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