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As 2024 comes to a close, it’s the perfect time to look back and celebrate the milestones we’ve achieved. Among many others, this year Jublia introduced more than 50 feature updates and improvements, underscoring our unwavering commitment to enhancing event experience through innovative digital solutions.
Reflecting on the year, COO Errol Lim shared, "2024 was marked by breakthroughs in strategic markets and challenges from tightening budgets. Despite this, it’s been exciting to witness innovation surge within event technology, especially with the growing integration of AI."
From launching new initiatives to strengthening partnerships and unveiling game-changing innovations, 2024 was a year of growth and transformation. Let’s dive into the key highlights that defined this incredible journey.
This year, we launched a brand-new blog designed with more engaging visuals to enhance your reading experience. It is now your go-to source for fresh insights, the latest updates, and valuable information tailored to the event industry. By providing richer and more reliable content, we reaffirm our dedication to staying connected with our audience and supporting you with the knowledge you need to create exceptional events.
Building on our commitment to provide reliable support for attendees, we introduced a significant upgrade to our Engage 360° feature with the launch of the centralized help desk. This enhancement streamlines the support process, providing attendees with quick answers to their event-related queries and enhancing their overall experience.
“To tackle the challenge of scaling personalized support while maintaining consistent quality, we implemented a Centralized Helpdesk and launched support@jublia.com, which streamlined our support processes and improved performance measurement,” shared our Customer Success team.
With around-the-clock support, it ensures that organizers can handle issues swiftly and focus on higher-level strategies. By simplifying the support workflow, this upgrade underscores our dedication to helping users thrive by offering efficient and effective solutions throughout the event journey.
Looking ahead to 2025, the Customer Success team at Jublia aims to continue evolving into trusted, strategic advisors who drive the customer journey and shape the product experience. As they highlight,
“Our top priorities will include opening more self-service capabilities to improve efficiency and reduce reliance on our team, while continuing to enhance Engage 360 and leveraging analytics for more data-driven decision-making.”
2024 saw the debut of Judy AI, our biggest release of the year, reshaping how events are managed. As the centerpiece of our technological advancements, Judy AI elevates attendee engagement, simplifies event operations, and empowers organizers with intelligent, data-driven tools.
This groundbreaking release introduced three key features:
Judy AI marks a significant step forward in enhancing event experiences. With even more innovative features on the horizon, we are committed to shaping a smarter, more seamless future for events.
This release emphasizes Jublia’s commitment to integrating AI as a framework that drives collaborative intelligence of our platform, as previously shared by CTO Chinab Chugh. The Technology team added,
“Judy AI has been our most challenging project this year. We didn’t just launch a product — we're building a comprehensive framework. With AI at the forefront of technological advancements, we must stay ahead of the curve.”
Throughout the year, we’ve not only formed new, impactful partnerships, but also deepened our collaboration with the existing ones. These partnerships represent a shared vision of working with industry leaders to create seamless, high-quality event experiences.
One standout partnership this year was with Cvent, unveiled during Cvent Accelerate event in Singapore in July. This collaboration integrates Jublia’s AI-powered matchmaking with Cvent’s event management platform, creating a unified solution that streamlines event planning, personalized networking, and registration, all aimed at elevating the attendee experience across the Asia-Pacific region.
In Japan, our longstanding partnership with EventRegist has continued to thrive. This collaboration powered the BACKSTAGE The Final in Japan, marking our shared commitment to delivering meaningful connections. For nearly a decade, Jublia and EventRegist have integrated our platforms to provide a seamless experience for attendees, exhibitors, and organizers. This year’s BACKSTAGE Japan saw strong engagement, with our integrated tools ensuring an optimized experience for all involved.
Additionally, our support for the Python community remained a highlight, with our involvement in both PyCon Malaysia and PyCon APAC 2024. At these events, we introduced Judy AI, which was enthusiastically received by attendees. Our digital solutions, including the Native App and Judy AI, provided enhanced navigation and real-time engagement, further solidifying our role in shaping the future of event technology.
These partnerships exemplify our ongoing dedication to working collaboratively with key players in the industry, driving progress, and delivering exceptional outcomes for our clients and their attendees.
In 2024, we immersed ourselves in the heart of the events industry, actively engaging with professionals at some of the year’s most prominent gatherings. These opportunities allowed us to showcase our solutions, share insights, and strengthen our connections within the global event community.
At EventXpo Malaysia, we connected with a dynamic audience, demonstrating how our technology transforms event experiences. Our booth became a hub of interest, sparking conversations about how Jublia's tools drive engagement and optimize outcomes for organizers and attendees alike.
Taking the stage at leading forums like MICE Show Asia, UFI APAC Conference, PCMA, and ATxSummit, we shared thought leadership on the evolving event landscape. From exploring cutting-edge event technology to discussing challenges and trends, we brought valuable perspectives to the table, inspiring innovation across the industry.
Our participation at The Meetings Show Singapore and TMX Thailand was equally impactful. Acting as both exhibitors and speakers, we showcased our latest solutions and shared real-world success stories. These events deepened our relationships with industry leaders and highlighted the tangible value of our platform in enhancing networking and engagement.
Through these events, we celebrated collaboration, innovation, and the shared passion for creating transformative event experiences. It was a year of meaningful dialogue, driving progress and reinforcing our commitment to leading the future of events.
Marking a momentous milestone, in the wake of Jublia’s 10th anniversary in 2023, we celebrated it with the first-ever company cohesion event for our Asia-based team. Filled with laughter, camaraderie, and meaningful activities, it was more than just a celebration — it was an opportunity to reflect on our shared journey and the collaborative spirit that drives our success.
The event fostered deeper connections among Jublians, reinforcing the relationships that serve as the backbone of our achievements. It was a powerful reminder that strong team bonds are the foundation of our ability to innovate and excel.
As we turn the page to a new year, our vision for 2025 is clear: to push boundaries, refine experiences, and continue empowering the event stakeholders with improved solutions. Reflecting on the company’s priorities, the brain behind our digital solution, the Technology team shared,
“Our top priorities for 2025 include advancing our AI framework to enhance productivity for users and organizers, rebuilding our communications layer for greater stability and adoption, and reimagining our platforms with a focus on user experience to deliver meaningful upgrades in satisfaction.”
Alongside these technological goals, we are sharpening our focus on talent. Attracting the right individuals — those with a deeper mindset, a passion for delighting customers, and a hunger to innovate — will be critical in driving our vision forward. As COO Errol noted,
“The event tech industry can be superficial at times, but we’re focused on finding people who share our commitment to meaningful growth and excellence. Investing in our current team is equally important. By nurturing their potential and fostering resilience, we’re preparing to turn challenges into opportunities while delivering consistent value to our stakeholders.”
With these goals guiding us, we aim to unlock new possibilities and maximize the potential of every event. Together, with our unwavering dedication and collaboration, the upcoming year promises to be another year of growth, exploration, and meaningful achievements. Here’s to shaping the future of events, one milestone at a time.
Celebrating a year filled with milestones and innovative breakthroughs
A report from PyCon Malaysia and PyCon APAC 2024
Jublia partners with Cvent to enhance event success through integrated tech solutions